Some Entrepreneurs try to build the identity of their brand by imitating other well-established players in the industry. This strategy will prove futile. Customer loyalty is a product of building a unique identity for your brand. If you are already the mastermind calling the shots for a brand that is struggling, my first suggestion is to […]
LinkedIn Pages, previously called Company Pages, are one of the last hidden marketing gems for businesses that are looking to expand online. With the new LinkedIn pages, you can grow your business and generate new opportunities and leads. Here are five of the best way to use LinkedIn Pages to generate more leads and increase […]
People have been creating blogs and podcasts for a number of years. In recent years the number of people listening to and downloading podcasts has grown significantly. There are a number of reasons for this increase in growth and in this article we will explain why podcasting is now a better option for you as […]
With Zoom you can record your meetings and webinars. The free account has some limitations here. There is a time limit of 40 minutes and you can only save your recordings to your computer.We strongly encourage you to record your Zoom events and we will explain the reasons for this here. Even if you are […]
If you want to be successful with your podcasting then you need to be consistent. Your listeners will expect you to publish new podcasts on a regular basis and you will disappoint them if you don’t do this.Not only that but you need to provide your listeners with the very best content that will help […]
If you are new to TikTok then you need to know that it has experienced significant growth in the last two years. In the last quarter of 2018 there were more downloads for the TikTok app than there were for Instagram, YouTube and Facebook for both iOS and Android devices.On the surface you might consider […]
Often internet marketing involves creating a brand and then selling products through that brand. That brand will often be cold, detached, and alien to the users. But have you considered that this brand does not have to be a bland corporate brand? It doesn’t need to be “faceless.” You don’t need to have a fancy […]
Some Zoom events are unforgettable. The host comes across really well and the audience feels that they got great value from attending. Other Zoom events are dull and boring and all over the place resulting in a lot of the audience leaving the event early or just ending up confused.There are some simple things that […]
You have to be brave to record podcasts and share your voice with the world. It also takes a lot of planning and preparation to create great podcasts so it is great to be rewarded for your efforts. So how can you make money from your podcasts? Here are some podcast monetization ideas that work […]
If you’re posting regularly to an Instagram account with beautiful images and you still aren’t seeing growth, then you might understandably find yourself feeling very frustrated. Perhaps Instagram just isn’t right for your business, you may think. Perhaps you’re doing something wrong? Unfortunately, the fact of the matter is that organic growth on Instagram takes […]
Marketing on TikTok can be very rewarding for you if you do it right. The platform already has over 500 million users and is growing all of the time. As a fairly new social media platform it is not saturated with marketers like the others are.But there are many mistakes that you can make with […]
If you want to maintain and grow your podcast listener base then you need to provide them with fresh content on a consistent basis. But sometimes coming up with new ideas for your next podcast can be a real challenge. You experience the “writer’s block” syndrome and cannot think of anything. Here is what you […]
An influencer is someone that has the power to influence the thoughts and opinions of a large audience. This is typically someone on Instagram or YouTube with a large, highly engaged following. This kind of person is highly valuable to advertisers and to marketers alike as they have the ability to sway purchasing decisions, increase […]
LinkedIn is often considered the best way to connect online with your professional network, meet others in your industry, and hire qualified candidates for open positions. What many don’t know is that it can also be used to generate leads and gather market research and prospects as well. If you are a business looking to […]
Instagram can be used to sell literally anything, and is one of the most powerful and low-investment tools you can use in order to do so. The only issue, is that many people don’t quite understand how Instagram works, or how to accomplish this. How can a site where you post lots of images, with […]
Lots of people want to become influencers because they love the idea of being paid to make posts on their channel. The idea of getting paid thousands of dollars just to wear a pair of shoes is obviously appealing to a lot of people. But this might actually be thinking small. Because think about it: […]
LinkedIn has become a extremely powerful tool for businesses to find potential customers and increase sales. To get the best results from your marketing efforts, you need to build the foundation of your network and clearly define your targeted audience and decision makers. Here are four ways that your business can find potential customers on […]
Like other social media platforms such as Instagram, TikTok uses hashtags. Hashtags are very important if you want users to discover your videos on TikTok so it is very important that you use the right ones.For marketers on the TikTok platform there are a number of ways that you can discover good hashtags which we […]
Podcasting on the rise and a number of marketers have started to create podcasts but there are a number of common mistakes they are making which affects the quality of the recording, the content that they are discussing and the number of listeners that they have. Here we will talk about the most common podcasting […]
Instagram is an incredibly popular and potentially hugely powerful marketing tool. Did you know that Instagram has 1 billion active users? That’s 1/7th of the population! Moreover, Instagram is extremely effective when it comes to promoting products and brands that have any kind of visual appeal. This will allow you to create an account filled […]
If you are using Zoom to chat casually with your family or friends then it doesn’t matter if you look like you just got out of bed. But it is a different story when you are using the Zoom platform for your business. It is very important that you present the right image of yourself […]
Now there are ads available on TikTok to help you to extend your reach and brand exposure. Back in January 2019 TikTok started experimenting with ads on their platform. This led to the launch of their managed service platform in April 2019. At the time of writing this article TikTok ads are not available in […]
Posting relevant content is one of the hardest aspects of building a successful brand. Who really defines what is relevant or isn’t relevant? How will you know which aspect of your content will go viral or will be considered shareable? Relevance is not something your content team is born with or can learn. Posting relevant […]
There are many factors that contribute to the success of your content marketing strategy. In this article, we’re going to focus on one of those factors – effective writing.In a nutshell, content marketing is really all about the content you put out. Sure, there may be a 20-80 rule which states only 20% of your […]
If you want to start marketing on Instagram, then all you really need is an account. With an account, you’ll be able to start posting images and linking back to your page and your services. But while this is true, it’s also true that it’s worth going the extra mile in order to set up […]
Don’t be intimidated if you’re new to the world of content marketing. There are tons of resources you can look up online to help make sure you’re on the path to success.To help you get started, we’ve written this article to give you an idea of the 6 key steps you need to undertake to […]
There is no point creating a lot of TikTok videos if nobody is going to watch them. In this article we will provide you with some of the best ideas for TikTok videos and also show you how you can increase the number of followers that you have.The Lip-Sync VideoWith the previous Musical.ly app lip-sync […]
At the time of writing this article, the world is gripped by the coronavirus pandemic making it difficult to meet with people face to face. As a result, the number of people using the Zoom platform has grown significantly as it provides them with a great way to connect with people during quarantine.Even after the […]
The backbone of every thriving B2B business is the high-quality leads they can obtain through their marketing campaigns. While you can have all the paid traffic that you want, if you are unable to attract the right kinds of prospects that are willing and ready to buy what you’re selling, you’re going to have a […]
Succeeding on Instagram usually means posting lots of beautiful images that you took on a smartphone. It doesn’t have to mean that of course. Some people will have successful Instagram accounts not made up of images at all. Others will use images that they have acquired, or will use a high quality professional camera. But […]
If you have been putting a lot of work into becoming an influencer, then chances are that you are hoping to get sponsors. A sponsor is of course a company or individual that is willing to pay you to endorse their product. That might mean doing a shout-out at the start of a YouTube video […]
When you organize Zoom meetings with a number of people it is very likely that some are going to turn up too early. Rather than have them join the meeting early and not know what is going on, Zoom has a waiting room feature which provides you as the host the control to determine when […]
TikTok is a social media short video creation and sharing app. It started out in China in 2017 and there is now one app solely for the Chinese market and an international version which is TikTok. Users can post videos of either 15 seconds or 60 seconds in length on the platform.Since its launch TikTok […]
LinkedIn Pages, previously called Company Pages, are one of the last hidden marketing gems for businesses that are looking to expand online. With the new LinkedIn pages, you can grow your business and generate new opportunities and leads. Here are five of the best way to use LinkedIn Pages to generate more leads and increase […]
According to Dictionary.com, the definition of plagiarism is “an act or instance of using or closely imitating the language and thoughts of another author without authorization and the representation of that author’s work as one’s own, as by not crediting the original author.”In other words, if you take someone’s report, blog post, or infographic and […]
Becoming an influencer will often mean creating a personal brand. A personal brand is a brand that places you as the creator front and center. That means that you’ll be using your name on the website, on the social media accounts, and in any marketing. This is one of the smartest decisions you can make […]
Is your content finding its way to your whole audience? Even though you have a thorough content marketing plan, you may actually be missing some people, simply because of the format you’re presenting.Scientists and psychologists have studied the ways people learn for dozens of years and they have documented four different types of learning: visual, […]
Most people think there’s only one type of content – the written kind. Namely, blog posts, articles, eBooks, and the like. And that’s what many brands focus on. But the truth is that if you want to make the most of your content marketing campaign, you’re going to have to explore other types of contents […]
Giving your brand a distinct voice will do you very little good if no one takes the time to listen to it. The truth is that more than 80% of all new brands will fail and of the 20% that do survive, only a few can really be called successful. If your aim is to […]
If you want to market your products to a younger audience then there is no doubt that TikTok provides you with a great opportunity to do this. With more than 500 million worldwide users it has surprised many with its fast growth. To get the best out of TikTok you need to know what you […]
Ultimate Marketing Secrets programs are great for the DIYer and in-house staff to understand how marketing platforms work and where your customers are spending their time online. This is CRITICAL to growing your business, but if you’re busy running your business, then executing on the day-to-day marketing in order to grow should be outsourced to the professionals. Spend your valuable time closing sales and running your business NOT working on your marketing everyday.
To learn more about outsourcing your marketing to a professional marketing agency give us your name and email and click Next button to schedule a time to talk.
